Blog Optimization

Whether it is a personal blog or a business blog, it seems as if virtually everyone has started or is planning to start a blog. Unfortunately, very few people have taken the necessary steps to achieve blog optimization, something that is necessary both for widespread readership and for search engine recognition. Regrettably, the essential component of blog optimization has been neglected by a majority of blogs, working against whatever appeal they may otherwise have for the web surfer.

Please understand that blog optimization differs from standard website search engine optimization (SEO), regardless if the blog employs a standard issue platform or sports a custom design. What needs to be clear is that no matter how gorgeous the web design, lack of blog optimization will ultimately hurt your search engine rankings. A stunning design pleases your current readership, but does nothing towards your goal of achieving new readers simply because design is not the critical factor in achieving outstanding search engine ranking.

The goal, of course, is to acquire and maintain repeat readers. You must utilize blog optimization to keep your popularity high among both search engines and regular users. RSS Applied is here to help you achieve this critical goal.

When it comes to interplay between blog optimization and your user's experience, your objective is to make your web site "user friendly", a place that your readers will bookmark to return to again and again. There is a balance that you want to achieve between aesthetics, ease of use and blog optimization that ensures not only continued readership but exposure to a wider audience. Our goal is to obtain that critical balance that will result in your blog being popular both with search engines and your regular users.

Here are some award winning tips that will help you achieve successful blog optimization for both your readers and search engines without any conflict between the two objectives.

• Jot down your targeted keywords and use them while writing the posts
• No need to use graphics where plain HTML will work
• Try to identify your resources and blogroll using the keywords wherever possible
• Make your copy keyword rich and yet, relevant to readers
• Be focused in your posts
• Do not jumble the things thereby confusing your readers. Remember, Blog Optimization is your key here.
• Choose one topic or idea and be consistent with it
• Divide your message in multiple posts rather posting in a single long post. Keep the titles and sub-headings interesting and keyword rich
• Don't forget to run spell check after writing your post
• Keep your font easy and readable, yet attractive
• Place keywords in anchor text along with links. Links often give an authenticity to the post if they links to a valuable resource, for instance a publication
• Make your blog public and live with the help of inbound links. Link up with other blogs and websites via comments and emails. Refer to other blogs in your discussions and posts. Becoming a link hub will not only help make your blog a real resource but also perks up your traffic
• Syndicate your blogs to your websites by keeping the headlines on the side bars so that readers can easily navigate to your blogs
• Keep the subscription option easy and highlighted. You can make best use of chicklets, images and Feedbutton to attract readers to subscribe to your blog.
• Allow social book marking
• Keep your internal hierarchical linking structure updated
• Divide your content in great, in-demand and interesting categories
• Highlight your top ten posts along with the next and previous listing.
• Tag clouds and tag pages can be sensibly used in all or on the homepage to do this job
• Be consistent in posting. The more frequently you post the more often the search engines bots and readers visit your blog

RSS optimization

• Make full use of RSS to submit your feeds to major search engines, blogs and directories. But before using RSS, make sure it is optimized. The feed title should carry keywords confined within 100 characters. Write compelling descriptions in less than 500 characters. Use full paths on links and unique urls for each item.
• Do not forget to turn on the pinging.
• Make an excellent use of RSS by utilizing it for affiliate (if applicable) commissions and syndicating your content on other sites
• It is recommended that you measure the results of your feeds. You can manage your trackback and comment spam as well.

Certain Recommended Tips

• While performing blog optimization, add the blog name at the end of the title, not at the beginning. The tag name should be added in the title on a tag page
• Customize your home page with some additional keywords for display only
• Insert keywords in the URLs if possible
• You will notice significant results if you make your posts title a link to the permalink page.

In-depth understanding and utilization of blog optimization and all current search engine technology is our niche. Our proprietary software is designed to implement all of the essential elements of blogging and RSS syndication in order to achieve pinnacle positioning for your web site, achieving high visibility for readers and search engines alike. No doubt the processes and techniques required to increase search engine visibility may seem complex, but it is our pride, and frankly, our passion to create a blog for you that is unlike any other in appearance, function, and most importantly, in results.

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